Indian startup AppyHigh user base grows from 5 million to 50 million

Our aim to is build a simple, intuitive, decluttered and engaging user experience: Dhuria.

New Delhi

AppyHigh, a bootstrapped, profitable Indian mobile internet company-startup, focused on building global products around the digital needs of smartphone users, has seen a rise in its Monthly Active Users (MAU) from 5 to 50 million.
To date, its universe of apps has garnered over 400 million downloads, reaching an annual recurring revenue (ARR) of $11 million (80 crore INR).
Looking at how its MAUs have spiralled, AppyHigh co-founder, Aneesh Rayancha, said, “We are focused on sharpening user intimacy and bringing about rapid changes, as we target the next one billion users by 2026.”
While most of the users are from India, foreign markers like the US, Brazil, Mexico and UK contribute a sizable 20% to its business.
The pandemic saw users increasingly shift away from personal computers or skip it altogether for a mobile-first digital experience. Venus Dhuria, another co-founder, stated, “The market opportunity is tremendous. Our aim is to build a simple, intuitive decluttered and engaging user experience.”
Among other uses, creators can stay ahead with trending hashtags, caption suggestions, editing and download features. BrowserGo, for instance, allows users to surf the internet at a lightning-fast speed. TV lens is a streaming guide for high-quality content, movies and shows.

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